Julia Trotzki
Dec 19, 2025
Dec 19, 2025, 10:00 AM
Interesting facts
New Year with flavor – why good resolutions work better with good drinks
Why resolutions often fail
New year, new resolutions.
Less sugar. More exercise. No alcohol.
And by January 6th, you find yourself sitting with a glass of champagne in hand, thinking: Well, almost done.
The problem is rarely the resolution.
It’s the attitude behind it.
Too much pressure, too little joy – and suddenly a good plan turns into a bad conscience.
Most people don’t actually want to give up,
but rather simply want to live more consciously.
Even in consumption, this is evident: Many in the DACH region are currently paying more attention to spending –
but when they treat themselves, it should be valuable, genuine, and tangible.
Experiences and quality take precedence over quantity.
So what if enjoyment itself were part of the new beginning?
Not "all or nothing", but consciously instead of automatically.
A drink can stay – just made better:
lighter, more balanced, sometimes alcohol-free, sometimes with.
This way, a fresh start doesn’t feel like deprivation, but rather like style.
Enjoyment instead of Deprivation: a Better Start
Deprivation sounds stressful.
Enjoyment sounds like life.
And that is precisely the difference.
Many people start the new year with long lists: no sugar, no alcohol, no fun.
But "less" rarely works when life still demands "more".
Better is: consciously enjoy.
A drink can stay – but thought of differently.
Lighter, clearer, more natural.
Those who eat Low Carb in January can transfer the same thought to their drinks:
less sugar, fresh ingredients, real flavors.
A splash of lemon instead of syrup, a Mediterranean herb aroma instead of cream.
This way, enjoyment does not become a sin but a decision.
And alcohol-free?
No problem – on the contrary.
An alcohol-free drink can be just as deep, round, and exciting,
when mixed with the same love.
Flavors, texture, aroma – everything remains, only the headache is gone.
Frankfurt thinks enjoyment is pragmatic anyway:
Not "all or nothing" – but completely conscious.
This is not a setback. This is an attitude.
What good drinks have to do with it
A drink is not a vice.
It is a moment.
And it is moments that determine how we go through the year.
Anyone who consciously indulges in a drink takes time.
You smell, you taste, you talk – you are there.
Exactly what many are missing in the hustle and bustle.
A good drink can be mindfulness.
Not because it is complicated – but because it is created consciously.
The choice of ingredients, the mixing, the first tasting:
All of this slows down time.
It brings focus back to what you are really experiencing right now.
And whether with alcohol or without –
it’s about balance.
A drink with clear aromas, light body, and honest taste doesn’t replace training,
but it can make life more beautiful.
And when enjoyment is combined with awareness,
a "good resolution" becomes a feeling that lasts.
Small Tips for Enjoyable Drinks to Start the Year
Good taste does not begin in the shaker, but at the store.
Anyone who wants to mix consciously should know when ingredients are truly ripe – and how to recognize quality.
Blood Oranges & Citrus Fruits
They are in season in January and February.
They are ripe when the skin has a slight shine and gives slightly under light pressure.
The color may be uneven – this shows that they have ripened naturally.
You can smell a ripe blood orange before you see it.
Pomegranate
Those that aren't the prettiest are often the best.
The skin can have small dents – this is a sign of ripeness.
If the pomegranate feels heavy when lifted, it's full of juice and perfect for drinks.
Ginger
The fresher, the spicier – but also more aromatic.
The skin should be thin and smooth, not shriveled.
If you can easily break through the skin with your fingernail, the ginger is perfect.
Riper, fibrous ginger is better for infusions; fresher for fine drinks with a clear spice.
Herbs
Rosemary, thyme, basil – they bring freshness to the glass.
Important: always rub them briefly before they go into the drink.
This releases the essential oils without making them bitter.
Balance Tip:
Less sugar, more naturalness.
A teaspoon of agave syrup or a bit of honey is often sufficient.
The goal: Experience flavors, not overpower them.
In this way, small adjustments lead to great taste –
and every drink becomes a conscious start to a new year.
Frankfurt Celebrates Differently – Charming, Honest, Real
In Frankfurt, it’s rarely about perfection.
Here, attitude counts – and it is honest, direct, and always a bit charmingly chaotic.
When celebrations or toasts happen here, they do so with style – but without show.
No matter if in a small circle, with the team, or at a course evening:
Frankfurt prefers to enjoy together rather than alone.
Perhaps it’s the rhythm of this city.
Between skyline, street food, and scene bars, a unique blend of "business meets after work" is created.
People want a brief escape from their heads, but remain present in the moment.
And that’s precisely where good drinks fit perfectly:
not as party drivers, but as connections – between people, conversations, and flavors.
Whether with alcohol, non-alcoholic, or simply light –
in Frankfurt, it’s not about quantity, but about feeling.
About that one evening that sticks with you,
because it just felt real.
New Year, New Experiences
Good taste is no coincidence – it arises when one takes the time.
And that's exactly what we're about: experiences that last.
If you feel like starting the new year consciously, you can experience it with us –
in the form of Cocktail courses, event formats, or simply with a gift voucher for someone who deserves a little indulgence.
Whether in Frankfurt, Majorca, or Berlin – we bring flavor where people come together.
And the best part: it doesn't have to be loud or perfect. Just real.
👉 Inquiries can be made easily through our website or directly via WhatsApp.
We look forward to everyone who not only starts but also lets themselves truly enjoy.
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